YouTube Similar Audience Advertising

Youtube Similar Audiences Advertising Targeting

YouTube similar audiences advertising this is again pulling on Google's intelligence and if you are to have a lot of activity on your videos or on your website or perhaps even if you upload your, your data based, your email list to Google through something called Google Match, then if you were to upload that list or have those people hit certain pixels on your website for example, not only will Google say great, well we've built a list of those people for you.

They'll also find other audiences that look just like the audiences you currently have. So let's say for example, people are landing on your website, this will trigger tracking to follow them for up to 540 days.

Google will be able to take that list of people that who have done that and they'll know a lot of information about those people already. They'll be able to say to you, Okay, well based off those people who have already landed on your website, here's a audience that are just like those people.

Would you like to advertise to them as well.

Now on Facebook you have an audience that's similar to this called a lookalike audience. Google do a very similar thing. It's built in a slightly different way. So on Facebook it's like normally a 1% of the whole population of a country or 2% of the whole country.

But with Google it's slightly different. They just say, Hey look, here's an audience that's very similar based on our data to that current audience that you have, be it an email list or people on your database or those who have landed on your website, which makes it really easy to find more people who are just like your customers. 

If you would like to learn more click on the link here and be taken over to our website or book a call with us to find out what targeting will work best for your company. Click Here to Learn More >>> https://www.youtubeadsguru.co.nz