Explainer Video Before The Distribution Message

Explainer Video Before The Distribution

• Cart before the horse.
• Tail wagging the dog.
• Run before you can walk.
• Step 5 before Step 1

You “I Don’t Do This!”

Yes you do. Either you have and you learned the hard way, or you’re about to. As business professionals and entrepreneurs, we are visionaries. We see what the future holds like some creepy old lady with a magic ball. We’re a special bunch. Pat yourself on the back.

Now stop… A big mistake many of us make is jumping the gun. We create this amazing vision of a making an explainer video to get our sales message out there, and how this is going to make us thousands and thousands of dollars, all from of an amazing idea we dreamed up while taking a 30 minute shower.

So naturally what do we do? We get excited!  who we’re going to hire, what the video is going to contain etc...

which in 80 cases out of a 100 is all about the company and the product using features and benefits and jargon to make us sound knowledgeable and then we start to imagine all the orders rolling in and all of the recognition.

And then we move on to our rewards for this amazing idea, what car we’re going to buy when the money starts rolling in. Slow down there cowboy. Cart before the horse!

Questions about explainer video or marketing? Message us! 

How Can We Avoid This?

We, as entrepreneurs who want to be successful, need to know how to maintain that vision while living and operating in the present. When developing ideas we need to make sure we are starting with Step 1. The only way we know we are starting with step 1 is by planning!

Why Should We Plan?

Planning is paramount to our success. It allows us to set and measure goals. It helps us take aim.

Planning also slows us down. I know, the last thing we want! But, it’s necessary. Planning makes us think, move in a direction that makes sense, and in the long run actually saves us time. With plans, we don’t waste countless hours running around like a chicken with its head cut off trying to figure out a problem we missed due to not following a plan.

Now What?

You need to use the amazing data available via Google to target your protective customers with laser precession. And set up these prospects to visit your video consistently and tweak your message until it produces an constant pipeline of customers.

The good news is that we’re here to help you out. We help businesses build their video marketing and more importantly their prospects traffic plans every day. It’s free to talk with us. Let’s chat.

Book Your Free 45 Min Strategy Session

A great step in the right direction is connecting with YouTube Ads Guru. We live for this. We love this stuff. This isn’t a profession for us, it’s our livelihood!

Connect with us today and see how we can aim your business in the right direction. Click here to book free 45mins session